{"id":22059,"date":"2018-11-29T19:12:19","date_gmt":"2018-11-29T18:12:19","guid":{"rendered":"https:\/\/www.neusta-ds.de\/blog\/?p=22059"},"modified":"2019-11-18T14:19:37","modified_gmt":"2019-11-18T13:19:37","slug":"aktuell","status":"publish","type":"post","link":"https:\/\/www.destination.one\/blog\/aktuell\/digitalisierung\/","title":{"rendered":"Beacons: Kein Thema mehr bevor es \u00fcberhaupt zu einem werden konnte"},"content":{"rendered":"<section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1507701938070 wow fadeIn\"><div class=\"wpb_column vc_column_container vc_col-sm-1 vc_hidden-sm col-xs-mobile-fullwidth sm-display-none\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_col-md-10 vc_col-xs-12\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"position-relative featurebox24-1 featurebox24 pofo-featurebox\" ><i class=\"link-icon margin-15px-bottom text-deep-pink icon-megaphone icon-medium\"><\/i><div class=\"feature-content\"><span class=\"text-medium text-extra-dark-gray font-weight-600 display-inline-block margin-5px-bottom alt-font\" style=\"font-size: 14;\" data-fontsize=\"14\">Was sind \u00fcberhaupt diese Beacons?<\/span><div class=\"last-paragraph-no-margin\"><h6>Beacons (<em>engl. Leuchtfeuer<\/em>) sind kleine Sender, die auf der Bluetooth-Technologie Informationen im Nahbereich senden.<\/h6>\n<p><!--more--><\/p>\n<\/div><\/div><\/div><div class=\" vc_custom_1543500523085 last-paragraph-no-margin\"><p>Im touristischen Umfeld kommen sie zum Einsatz um Informationen an bestimmten Orten zur Verf\u00fcgung zu stellen, beispielsweise ein GPX-Track am Beginn eines Wanderweges oder ein Beschreibungstext bei einer Sehensw\u00fcrdigkeit. Gerne werden sie auch bei virtuellen Stadtf\u00fchrungen eingesetzt. Die Beacons leiten hier mit Informationen von Station zu Station und erm\u00f6glichen F\u00fchrungen zu jeder Tages- und Nachtzeit und unabh\u00e4ngig von Stadtf\u00fchrern.<\/p>\n<p>Vor etwa drei Jahren hat Google (Android) hierf\u00fcr <strong><em>Nearby Notifications<\/em> <\/strong>entwickelt und in alle Android-Smartphones implementiert. Damit ben\u00f6tigte man keine separate App mehr um die Information eines Beacons zu empfangen. Lediglich Bluetooth musste aktiviert sein um automatisch in der N\u00e4he eines Beacons die gespeicherte Information zu bekommen. Damit war die H\u00fcrde eine extra App zum Empfang der Information zu besitzen zumindest f\u00fcr Nutzer von Android-Smartphones abgeschafft.<\/p>\n<\/div><div class=\"blockquote-style-1\"><blockquote class=\"border-color-deep-pink\"><div class=\"last-paragraph-no-margin blockquote-content\"><p><strong>In Zukunft keine Nearby Notifications mehr<\/strong><\/p>\n<p>Vergangenen Sonntag ver\u00f6ffentlichte Android \u00fcber seinen Developers Blog die Meldung, dass sie in Zukunft Nearby Notifications nicht mehr unterst\u00fctzen werden. Und damit die abgeschaffte H\u00fcrde zum Empfang von Beacon-Informationen wieder aufbauen.<\/p>\n<\/div><\/blockquote><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-1 vc_hidden-sm col-xs-mobile-fullwidth sm-display-none\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/section><section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1543500009700 cover-background wow fadeIn vc_row-has-fill\"><div class=\"bg-extra-dark-gray bg-overlay\" style=\"opacity:0.9; \"><\/div><div class=\"wpb_column vc_column_container vc_col-md-1 vc_hidden-sm vc_hidden-xs col-xs-mobile-fullwidth sm-display-none\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_col-md-10 vc_col-xs-12\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\" style=\"color: #ffffff;\"><h6><strong><a href=\"https:\/\/android-developers.googleblog.com\/2018\/10\/discontinuing-support-for-android.html\">Discontinuing support for Android Nearby Notifications\u00a0<\/a><\/strong><\/h6>\n<p><strong>25 October 2018<br \/>\n<\/strong><strong>Posted by Ritesh Nayak M, Product Manager (Quelle:\u00a0https:\/\/android-developers.googleblog.com\/2018\/10\/discontinuing-support-for-android.html)<\/strong><\/p>\n<p>Three years ago, we created Nearby Notifications as a way for Android users to discover apps and content based on what is nearby. Our goal was to bring relevant and engaging content to users &#8211; to provide useful information proactively. Developers have leveraged this technology to let users know about free wifi nearby, provide guides while in a museum, and list transit schedules at bus stops.<\/p>\n<p>We&#8217;ve learned a lot building and launching Nearby Notifications. However, earlier this year, we noticed a significant increase in locally irrelevant and spammy notifications that were leading to a poor user experience. While filtering and tuning can help, in the end, we have a very high bar for the quality of content that we deliver to users, especially content that is delivered through notifications. Ultimately, we have determined these notifications did not meet that bar. As a result, we have decided to discontinue support for Nearby Notifications. We will stop serving Nearby Notifications on December 6th, 2018.<\/p>\n<p><strong>What does it mean for Android users\u00a0<\/strong><\/p>\n<p>Android users will stop receiving Nearby Notifications.<\/p>\n<p><strong>What does it mean for developers<\/strong><\/p>\n<p>On December 6th we will stop delivering both Eddystone and Physical Web beacon notifications. You will still continue to have access to the beacon dashboard and can deliver proximity based experiences similar to Nearby Notifications via your own apps using our\u00a0<a href=\"https:\/\/developers.google.com\/beacons\/proximity\/guides\">Proximity Beacons API<\/a>.<\/p>\n<p>We have two related APIs,\u00a0<a href=\"https:\/\/developers.google.com\/nearby\/messages\/overview\">Nearby Messages<\/a>\u00a0and\u00a0<a href=\"https:\/\/developers.google.com\/nearby\/connections\/overview\">Connections<\/a>, that are available for developers to build device-to-device connectivity experiences, and also have<a href=\"https:\/\/android-developers.googleblog.com\/2017\/10\/announcing-fast-pair-effortless.html\">\u00a0Fast Pair<\/a>, for device discovery and pairing. We will continue to invest in these APIs and support products using these technologies.<\/p>\n<p>We sincerely appreciate the efforts of the Android developer community in supporting and evolving Nearby technology and the feedback that has helped us improve. We look forward to continuing to deliver engaging proximity experiences to users and seeing what developers create within their apps with our APIs.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-md-1 vc_hidden-sm vc_hidden-xs col-xs-mobile-fullwidth sm-display-none\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/section><section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1543500445770\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\">[vc_cta h2=&#8220;neusta Tipp&#8220; h2_font_container=&#8220;color:%23000000&#8243; h2_google_fonts=&#8220;font_family:Noto%20Sans%3Aregular%2Citalic%2C700%2C700italic|font_style:400%20regular%3A400%3Anormal&#8220; style=&#8220;custom&#8220; add_icon=&#8220;left&#8220; i_type=&#8220;typicons&#8220; i_icon_typicons=&#8220;typcn typcn-vendor-android&#8220; i_color=&#8220;black&#8220; use_custom_fonts_h2=&#8220;true&#8220; custom_text=&#8220;#000000&#8243;]Im Bereich der f\u00fcr den Nutzer unbewussten Informationsstreuung, beispielsweise als zus\u00e4tzliche Informationsquelle an Wanderwegen oder POI, raten wir ab jetzt nicht mehr zum Einsatz von Beacon-Technologie. Zuk\u00fcnftig wird das Empfangen wieder mit einer zus\u00e4tzlichen App verbunden sein, was die Verbreitung und damit die Reichweite in Zukunft stark reduziert. Erfahrungen zeigen, dass die Bereitschaft zum Download einer zus\u00e4tzlichen App f\u00fcr gewisse touristische Funktionen, die in Summe nur selten zum Einsatz kommen, gering ist.[\/vc_cta]<\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Beacons (engl. Leuchtfeuer) sind kleine Sender, die auf der Bluetooth-Technologie Informationen im Nahbereich senden.<\/p>\n","protected":false},"author":11,"featured_media":22074,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[62],"tags":[114,115,116,81],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beacons: Kein Thema mehr bevor es \u00fcberhaupt zu einem werden konnte - neusta tourism Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.destination.one\/blog\/aktuell\/digitalisierung\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beacons: Kein Thema mehr bevor es \u00fcberhaupt zu einem werden konnte - neusta tourism Blog\" \/>\n<meta property=\"og:description\" content=\"Beacons (engl. 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